Long before the COVID-19 coronavirus pandemic took hold around the globe, cutting costs was a priority for publishers and editors struggling to adapt to an increasingly digital world. From the perspective of my years as a B2B magazine editor, I was recently asked to participate in an interview where the main question was, “How can …

Opinion: Focused on cutting costs as a B2B editor? Stop. Focus on adding value Read More »

2020 presented numerous obstacles that editors, art directors, and publishers have had to weave through — and 2021 isn’t starting off much different. Due to strict social distancing laws, journalists around the world have had to vacate corporate offices and switch to remote work.  Although working remotely has been a key factor in allowing b2b …

What will working remotely mean for editors in 2021? Read More »

Even though COVID-19 practically turned the world upside down — and a lot of businesses suffered from the economic loss it brought — the b2b industry still published consistent content regarding the pandemic. b2b publications focuses on certain industries so it was easy covering the pandemic and making sure that the information being covered was …

Has COVID-19 made its way into your publication? Read More »

2020 has been a rough patch for not only the b2b journalism community but for the entire world. Publications across the globe have had to modify multiple aspects of their business to adjust to the new lifestyle we have all encountered. COVID-19 has suffocated the excitement out of numerous activities, making it difficult for many …

Editors speak on what they appreciate after a deranged 2020 Read More »

On March 11, 2020, a global pandemic was declared and the B2B industry was set to change forever. From gathering information in spite of industry events being canceled to reporting and delivering content, the behind the scenes lives of media professionals have been far from conventional. With COVID-19 social distancing laws being put into effect, …

COVID-19 and b2b publication staff sizes Read More »

COVID-19 forced many people’s lives inside but fortunately it did not stop b2b publications from producing consistent content. Even though many publications had to move their workspaces from offices to virtual work at home situations, some companies welcomed the new change because it then allowed them to re-examine digital content. For more than a decade, …

How COVID-19 is affecting digital vs print in b2b Read More »

CLEVELAND, OH (January 05, 2021) — TABPI is excited to welcome two new interns to its team: Kennedy Buck and Xavier White. Both attend Hampton University and are majoring in journalism. Based in Virginia, Hampton is a top university that is “dedicated to the promotion of learning, building of character, and preparation of promising students …

TABPI welcomes two interns from Hampton University Read More »

CLEVELAND (August 20, 2020) – The 2020 Tabbie Awards featured nominations from across the globe, with submissions coming from the U.S., Canada, the U.K., Australia, New Zealand, and South Africa. Highlighting the Best Single Issue category — the competition’s most comprehensive — are entries from The Surveyor, Australian Baking Business, and EXHIBITOR, which took the …

Winners announced for 2020 Tabbie Awards Read More »

For 19 years, the American Society of Business Publication Editors (ASBPE) has honored up-and- coming leaders in the B2B publishing industry with the Young Leader Scholarship (YLS) program. To win the scholarship, winners must be 30 years old or younger, have spent at least two years in the B2B industry and plan on continuing in …

ASBPE honors excellence in B2B media with 2020 Young Leader Scholarship Program Read More »