EXHIBITOR (Silver Winner)

30 Tips to Court the Press
Lee Knight, Travis Stanton, Kelly Tedrick, Brian Dukerschein, Linda Armstrong


Judging comments:

“Valuable feature, fun graphics including simple but highly effective green check marks and red Xs to catch your eye. Well-done chronological text flow breaks 30 steps into a manageable step-by-step list. Publicity is gold, and journalists have very different needs than the buyers visiting booths most of the time. A how-to that provides the ability to court both provides a game-changing skill.

“Useful tips, all written in practical language. Easy to read and digest.